Staple Protein rice
Launching soon

Protein Rice is Coming.

30g of Protein. Ready in 90 seconds. You’re welcome.

Sign up to get 45% off your first order and be the first to know when we launch.

From the founder

Why protein rice?

So, I was resting after my third set of squats… I’d skipped lunch, had no plan for dinner, and was 70g short of my protein goal. The thought of another giant plate of chicken made me tired.

I’m Persian. Rice is basically in my blood. So I thought: why can’t rice just come with protein?

I searched. Nothing did what I wanted:
Complete protein. Real rice. Actually tastes good.

We have protein in freaking water. Why not rice?

So I decided to make it myself. I started asking people at my gym what they thought, and every time, the first question was when they could buy it.

Ever since, every conversation with me goes like this:

Drawing of a 1960s ad man in a suit presenting a blank board on an easel, captioned Rice, with 30g protein Rice With 30g protein

That’s Staple. Real rice with 30g of complete protein ready in 90 seconds. For people who train hard and are tired of forcing down another chicken breast to hit their protein goal.

Founding members get 45% off their first order at launch.

What’s in it

A short list. Each part has a job.

Protein

Whey isolate blend

A blend of whey isolate for optimal absorption.

Texture

Collagen and Bone Broth

Collagen and bone broth for texture, so every grain stays soft and fluffy.

The base

Jasmine rice

Jasmine rice for aromatic, fluffy rice.

Lightly seasoned for taste. Good on its own, and easy to build on.
01

The Ultimate Rice Hack

Pop-art style man giving a thumbs up while holding a Staple pouch
Getting my protein has never been this easy!

You already love rice. Now the same bowl covers a real chunk of your protein for the day, so you stop picking between carbs and protein.

Three steps: tear open the pouch, heat it in the microwave, pour the rice into a bowl
90SECONDS
02

Ready in 90 seconds.

Tear, microwave for 90 seconds, or heat on the stovetop over medium heat.

03

Hit your numbers with less on the plate.

More protein in every bite means you reach your daily targets without forcing down huge portions.

0 shakesProtein you eat, not drink
04

Put the shaker down.

Tired of chalky drinks? Get your protein from a real meal you sit down and eat. It is dinner, not a supplement.

Where we are now

It ships when it tastes right.

We’re dialing in the taste and texture now. I grew up on Persian rice, so my bar is high. I know what good rice is supposed to taste like, and I won’t ship anything less.

217 people have already signed up. Join them as a founding member and get 45% off your first order, plus honest updates from development, good and bad.

Help shape the final blend with a 1-minute survey after you join. No spam.

The numbers

Everything in one pouch.

Target spec per pouch. Final nutrition facts are confirmed before launch.

30g
Complete protein
76g
Carbs
<2g
Fat
450
Calories
ProteinCarbsFat
2 servings per pouchNumbers shown are for the whole pouch.

Get in before the first batch.

Join the wait list, answer a short survey, and get your founder code for 45% off at launch.

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